The Football Association of Malawi (FAM) has partnered with Castel Malawi and FDH Bank for the inaugural FAM Football Awards, set to take place on February 21, 2025, at Sunbird Mount Soche Hotel in Blantyre.
Speaking on the partnership, Castel Malawi’s Head of Corporate Marketing and Communications, Lavern Chitakata, highlighted the company’s commitment to supporting football development. “Castel Malawi sees these awards as an investment in Malawian football to help in talent development, professionalism, and competitiveness. The reason we introduced the Castel Challenge Cup nationwide is for that exact reason – to promote Malawian football from the grassroots level. We are a brand associated with fun in communities, so we would like to recognize excellence among players to contribute to raising the standard of the sport while strengthening its deep connection with the community,” she said.
FDH Financial Holdings Senior Marketing Manager, Ronald Chimchere, emphasized their dedication to ensuring the success of the awards. “As FDH Bank Cup sponsor, our goal is to see the inaugural sports awards succeed, and we will work with FAM to ensure the athletes are celebrated in the right way. The awards will be bigger and better with combined effort; this will provide a massive platform to celebrate the deserving athletes from the 2024 FDH Bank Cup season,” he said.
FAM Marketing and Broadcasting Manager, Tulipo Mwenelupembe, expressed gratitude to FDH Bank and Castel Malawi for their partnership. “We deeply appreciate their commitment and partnership in making this event a reality. As FAM, we are dedicated to delivering value and executing a memorable experience for our partners, football stakeholders, and, most importantly, our fans. We look forward to more partnerships for this event,” he stated.
The awards will recognize outstanding performances across various football categories, including men’s and women’s football, coaches, and referees. The event will also honour exceptional performances from the 2024 FDH Bank Cup and the 2024 Castel Challenge Cup.
